Negotiation & Deal Structuring: BizBit # 2 - Make The Other Side Feel Good
You might have heard the saying "you win more bees with honey", well it's true.
Being nice and listening will take you a long way, people want to work with people they like and can talk to.
Additionally, if you can truly understand what the other side needs and provide a plausible solution for them, inevitably you begin to work together as partners and not advisaries.
If you can accomplish this during the negotiating process the outcome will be a winning one.
H2B
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